Introduction:
Starting and managing an Iranian restaurant abroad, despite all its attractions and economic potential, comes with many challenges. The first challenge for most Iranian restaurant owners is the lack of a comprehensive and reliable platform for introducing and promoting their business. In an environment where competition is fierce and customers are looking for the best options, being seen and gaining the trust of new customers seems very difficult. Additionally, many of these restaurants start with a limited advertising budget, yet need to quickly establish recognition in their local market.
This article will explore the main problems faced by Iranian restaurants abroad and provide solutions to increase visibility, reduce advertising costs, and attract customer trust. By the end of this article, restaurant owners will have a better understanding of the challenges and opportunities they face on this path.
Main Challenges Faced by Iranian Restaurant Owners Abroad
- Lack of a Comprehensive Platform for Business Promotion
One of the biggest challenges that Iranian restaurants abroad face is the absence of a comprehensive and integrated platform for promoting their business. Many of these businesses do not know how to introduce themselves to local customers and stand out. The lack of a reliable source specifically designed to promote Iranian businesses causes many newly established restaurants, even with high-quality services, to easily get lost among a sea of competitors.
- Limited Advertising Budget
Most Iranian restaurants that have recently started operating abroad face the issue of a limited budget. Effective advertising requires costs, and many small business owners cannot afford the high expenses of digital or traditional advertising. This problem makes it difficult for these restaurants to attract new customers during the early stages of their business.
- Difficult Access to Restaurant Information
Even if customers are aware of the restaurant’s existence, sometimes finding contact information, the exact location, and working hours of restaurants is very difficult. Many Iranian restaurants cannot effectively and consistently make their business information available to customers, which causes them to lose potential customers.
- Difficulty in Building Trust for New Customers
Building trust is one of the major challenges for businesses that have just started. Customers tend to use services that have been tried and proven before. The lack of reviews and feedback from past customers can be a deterrent for new customers, making it difficult for these businesses to attract fresh clientele.
These challenges have a significant impact on the growth and success of Iranian restaurants abroad, and there is a need for fundamental and effective solutions to address these issues.
Comprehensive Solutions of Otlo Super App for Increasing Revenue of Iranian Restaurants Abroad
The Otlo Super App, as a comprehensive and efficient platform, is specifically designed to address the needs and challenges of businesses such as Iranian restaurants abroad. Given the problems faced by Iranian restaurant owners, Otlo provides various solutions to help restaurant owners both increase their income and gain better visibility in a competitive market.
Increasing Visibility and Attracting New Customers
One of the most important factors for the success of any restaurant is visibility and attracting new customers. The Otlo Super App allows Iranian restaurants abroad to easily get in front of potential customers by placing them on a comprehensive and credible platform. Users of this app can search for nearby restaurants based on location, cuisine type, and customer reviews. This feature helps restaurants to be easily noticed by new customers without the need for heavy marketing efforts. Additionally, visual content such as photos and videos of dishes and restaurant ambiance in the app attracts more customers and provides them with a visual experience that helps facilitate their decision-making.
Reducing Marketing Costs
Marketing, especially in foreign countries, is often associated with high costs for small and medium-sized businesses. Many restaurants cannot allocate large budgets for traditional or digital advertising. Otlo solves this problem by providing a comprehensive platform for introducing and promoting restaurants. Registering a restaurant on this app is not only free but also facilitates access to potential customers. Instead of using expensive traditional advertisements, restaurant owners can take advantage of Otlo’s digital space to reach a larger number of customers at a much lower cost. This approach reduces overall marketing costs and, as a result, increases profitability.
Building Trust through Customer Reviews
Building trust is a key factor in attracting and retaining customers. Many customers pay attention to reviews and experiences of others before choosing a restaurant. The Otlo Super App creates a space for receiving and displaying customer reviews and feedback, bringing this trust to businesses. Customers can submit their reviews in the app after using a restaurant’s services, and these reviews directly help to build trust with new customers. Restaurants that receive positive reviews and higher ratings are more likely to attract attention and gain trust from more customers. This process not only leads to an increase in customer numbers but also strengthens the public trust in the restaurant brand.
Access to New Markets
One of the special features that Otlo offers Iranian restaurants is access to new markets. Many Iranian restaurants abroad limit themselves to serving only Iranian or local customers. However, with Otlo, these restaurants can reach a more diverse and international customer base. The Otlo app is a multilingual platform, allowing restaurants to not only serve Iranian expatriates but also people from various cultures who are seeking to experience Iranian cuisine. This access to new markets will increase the number of customers and, as a result, revenue.
Building a Network of Loyal Customers
Attracting new customers is just part of the success of a restaurant; creating and retaining loyal customers also plays an important role in business growth. The Otlo Super App enables restaurants to encourage their customers to return by offering special deals, discounts, and loyalty programs. These features help restaurants maintain lasting relationships with their customers and build a network of loyal patrons. Additionally, by receiving positive feedback from customers, restaurants can improve their services and ensure repeat business. This continuous relationship with loyal customers helps increase revenue and create stability in the business.
In summary, the Otlo Super App enables Iranian restaurants to not only solve their everyday problems but also to grow sustainably and significantly increase their revenue by utilizing the comprehensive features of this app.
Conclusion
Iranian restaurants abroad face major challenges such as lack of visibility, limited advertising budgets, difficulty in building trust, and limited access to new markets. In this article, we discussed the solutions that the Otlo Super App provides to solve these problems. From increasing visibility and attracting new customers to reducing marketing costs and strengthening customer trust through reviews, all these features help restaurants strengthen their position in the market and effectively increase their revenue. Additionally, access to new markets and building a network of loyal customers allows you to expand your business and attract more customers.
Now is the time to take advantage of this opportunity. By installing the Otlo Super App, you can benefit from all these services and manage your restaurant smartly and efficiently. Install the Otlo Super App now to accelerate your path to success and business growth like never before.
